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Books Details of Marketing
S. NoISBNAuthorQtyTitleYearBindingPrice
19780730382959ELLIOTT1MARKETING: 5TH ED: INCLUDING INTERACTIVE EBOOK CODE INSIDE2021PB$ 105.95
29781119560234DIAMIOND1DIGITAL MARKETING ALL IN ONE FOR DUMMIES: 10 BOOK IN A ONE!2020PB$ 31.99
39781259548147BELCH2ADVERTISING AND PROMOTION: AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE: 11TH ED 2018HB$ 295.67
49781305405769PRIDE1FOUNDATIONS OF MARKETING: 7TH ED 2017PB$ 149.95
59781119148463WALKER1SUPERVISION IN THE HOSPITALITY INDUSTRY: 8TH ED 2017HB$ 109.95
69789813201071JANAVARAS2GLOBAL MARKETING MANAGEMENT SYSTEM: 2ND ED 2017HB£ 66.99
79781292156156KOTLER1MARKETING FOR HOSPITALITY AND TOURISM: 7TH GLOBAL EDITION2017PB£ 49.99
89781119222712NIL52CHARTERED MARKET TECHNICIAN THE INTEGRATION OF TECHNICAL ANALYSIS 2016PB$ 200
99781119222699Mkt Tech Assoc16CHARTERED MARKET TECHICIAN AN INTRODUCTION TECHNICAL ANALYSIS (Level 1)2016HB$ 195
109781292093635CLOW1INTEGRATED ADVERTISING, PROMOTION, AND MARKETING COMMUNICATIONS: 7TH ED 2016PB£ 47.99
119781118914878LACALLE5LIFE IN THE FINANCIAL MARKETS: HOW THEY REALLY WORK AND WHY THEY MATTER TO YOU2015HB$ 45
129781305403222BABIN2CONSUMER BEHAVIOUR: 7TH ED 2015PB$ 79.95
139781285063584KNAPP1CUSTOMER SERVICES SKILLS FOR THE SERVICE DESK PROFESSIONAL: 4TH ED 2015PB$ 135
149788177581348KINCAID 1CUSTOMER RELATIONSHIP MANAGEMENT: GETTING IT RIGHT!2015PBIRS 535
159789332518278KOTLER6MARKETING FOR HOSPITALITY AND TOURISM: 6TH ED 2015PBIRS 899
169789332536623MOHR2MARKETING OF HIGH-TECHNOLOGY PRODUCTS AND INNOVATIONS: 3RD ED 2015PBIRS 675
179788131731819MALHOTRA1Marketing Research an Applied Orientation 6/ED2015PBIRS 799
189789814641364CHARAN1MARKETING MANAGEMENT: A PRACTITIONER'S GUIDE TO MARKETING ANALYTICS AND RESEARCH METHODS2015HB£ 109.99
199788132105220SARIN2STRATEGIC BRAND MANAGEMENT FOR B2B MARKETS: A ROAD MAP FOR ORGANIZATIONAL TRANSFORMATION 2014PB$ 7.5
209788132104711VANUGOPAL 1MARKETING MANAGEMENT: A DECISION-MAKING APPROACH 2014PB$ 7.82
219781119961765STEWART 55THE MARKETING PATHFINDER KEY CONCEPTS AND CASES FOR MARKETING STRATEGY AND DECISION MAKING 2014PB$ 60
229781118892985KASS3DOUG KASS ON THE MARKET: A LIFE ON THE STREET2014HB$ 29.95
239780205785841SCALET1MARKETS, ETHICS, AND BUSINESS ETHICS2014PB$ 69.95
249781285057132FISK1SERVICES MARKETING: AN INTERACTIVE APPROACH: 4TH ED 2014PB$ 150
259780170352802DOUNG1BFF1300 MONEY AND CAPITAL MARKET: 2ND ED2014PB$ 53.95
269789332518179KOTLER8A FRAMEWORK FOR MARKETING MANAGEMENT: 5TH ED 2014PBIRS 590
279789332536784FABOZZI3FOUNDATIONS OF FINANCIAL MARKETS AND INSTITUTIONS: 4TH ED 2014PBIRS 750
289788131799802KOTLER4MARKETING MANAGEMENT IMT-143 VOL 22014PBIRS 196
299789332535572WILSON3MARKETING RESEARCH: AN INTEGRATED APPROACH 3RD ED 2014PBIRS 575
309781118428375KELLER 22MAKE I ALL ABOUT THEM WINNING SALES PRESENTATIONS 2013HB$ 24.95
319781118352403TELLIS 1UNRELENTING INNOVATION HOW TO BUILD A CULTURE FOR MARKET DONINANCE 2013HB$ 34.95
329781118288337KAPIN1SOCIAL CHANGE AND TIME EVERY WHERE: HOW TO IMPLEMENT ONLINE MULTICHANNEL STRATEGIES TO SPARK ADVOCACY, RAISE MONEY AND ENGAGE YOUR COMMUNITY 2013PB$ 34.95
339788120346406SUDHAKAR1INTEGRATED RETAIL MARKETING COMMUNICATION2013PBIRS 175
349781118662670BLUNT3DELIVERING EFFECTIVE SOCIAL CUSTOMER SERVICE2013HB$ 33
359781118345566ROBSON5SERVICE-ABILITY: CREATE A CUSTOMER CENTRIC CULTURE AND ACHIEVE COMPETITIVE ADVANTAGE2013HB$ 40
369781118494561SCHWAGER 5MARKETING SENSE AND NONSENSE 2013HB$ 40
379781133189565HUTT1BUSINESS MARKETING MANAGEMENT 11/ED2013HB$ 225
389788177588507BATRA 4ADVERTISING MANAGEMENT: 4TH ED 2013PBIRS 599
399788131791530ANTON3CUSTOMER RELATIONSHIP MANAGEMENT: THE BOTTOM LINE TO OPTIMIZING YOUR ROI: 2ND ED 2013PBIRS 335
409788131759356MISHKIN 5FINANCIAL MARKETS AND INSTITUTIONS 6/th 2013PBIRS 775
419788131791660KOTLER4MARKETING MANAGEMENT: VOLUME 12013PBIRS 164
429788131754474VERMA 2SERVICE MARKETING TEXT AND CASES 2/ED 2013PBIRS 599
439781118138595SCHWARTZ28RIPPLING: HOW SOCIAL ENTREPRENEURS SPREAD INNOVATION THROUGHOUT THE WORLD2012HB$ 27.95
449781118162330PANAS 12SUPREMELY SUCCESSFUL SELLING DISCOVERING THE MAGIC INGREDIENT 2012HB$ 24.95
459781118393772HAYDEN12PINFLUENCE: THE COMPLETE GUIDE TO MARKETING YOUR BUSINESS WITH PINTEREST2012PB$ 19.95
469781118153413FRIEDMAN 7THE RETAILER'S COMPLETE BOOK OF SELLING GAMES AND CONTESTS 2012PB$ 24.95
479780170190862PRIDE80MARKETING PRINCIPLES: ASIA PACIFIC EDITION 2012PB$ 140
489788132110200R.LEE4SOCIAL MARKETING INFLUENCING BEHAVIORS FOR GOOD: 4TH ED 2012PB$ 8.69
499788132107545KAWAI1CAPITAL MARKET REFORM IN ASIA: TOWARDS DEVELOPED AND INTEGRATED MARKETS IN TIMES OF CHANGE 2012HB$ 15.72
509781118101025GOODMAN1ENGAGEMENT MARKETING: HOW SMALL BUSINESS WINS IN A SOCIALLY CONNECTED WORLD 2012HB$ 24.95
519788132105190KITLER1LEGENDS IN MARKETING: 9 VOL SET 2012HB$ 788.31
529788132110408ELLIS1MARKETING: A CRITICAL TEXTBOOK2012PB$ 6.71
539781119952411ABERGEL5MARKET MICROSTRUCTURE: CONFRONTING MANY VIEWPOINTS2012HB$ 100
549781442529229SOLOMON1REAL MARKETING: THE PEOPLE, THE CHOICE2012PB$ 85
559781408044070DOOLE1INTERNATIONAL MARKETING STRATEGY ANALYSIS, DEVELOPMENT AND IMPLEMENTATION 6/TH2012PB$ 70
569780170191548CHITTY1INTEGRATED MARKETING COMMUNICATIONS: 3RD ASIA PACIFIC EDITION2012PB$ 85.95
579788131764411TAPP3PRINCIPLES OF DIRECT AND DATABASE MARKETING: A DIGITAL ORIENTATION: 4TH ED2012PBIRS 799
589788131788110LAHIRI3PRINCIPLES OF MARKETING AND E-COMMERCE2012PBIRS 285
599780230302174LEE20REGULATING FOR DECENT WORK: NEW DIRECTIONS IN LABOUR MAKET REGULATION2011HB£ 72.99
609781439039434GILLESPIE 1GLOBAL MARKETING 3RD/ED 2011HB$ 175
619780470915851MAMAW19CHASING THE MONSTER IDEA: THE MARKETER'S ALMANAC FOR PREDICTING IDEA EPICNESS2011HB$ 22.95
629788132107460BRENNAN3BUSINESS-TO-BUSINESS MARKETING: 2ND ED 2011PB$ 8.29
639788130917641RILEY1MARKETING AND PROMOTION 2011PBIRS 395
649781118030158PERAL 1GROW GLOBALLY OPPORTUNITIES FOR YOUR MIDDLE MARKET COMPANY AROUND THE WORLD 2011HB$ 65
659780470973844NEWLANDS 5ONLINE MARKETIN A USER'S MANUAL 2011HB$ 25
669780324789140DAHLSTROM1GREEN MARKETING MANAGEMENT 2011PB$ 105.95
679780170218108WRIGHT1INTERNATIONAL MARKETING & OPERATIONS MANAGEMENT2011PB$ 65.95
689780470499313HALLIGAN1INBOUND MARKETING: GET FOUND USING GOOGLE, SOCIAL MEDIA, AND BLOGS2010HB$ 24.95
699780761993223XAVIER2STRATEGIC MARKETING: A GUIDE FOR DEVELOPING SUSTAINABLE COMPETITIVE ADVANTAGE 2010PB$ 8.29
709780073380957GREWAL 1MARKETING 2/ED 2010HB$ 89.95
719780074717516RIX2MARKETING: A PRACTICAL APPROACH 6TH ED 2009PB$ 50
729780470454596JOYNER86INTEGRATION MARKETING: HOW SMALL BUSINESS BECOME BIG BUSINESSES AND BIG BUSINESSES BECOME EMPIRES2009HB$ 22.95
739780470164938ROSEN26CONVERGENCE MARKETING: COMBINING BRAND AND DIRECT FOR UNPRECEDENTED PROFITS2009HB$ 24.95
749780070138636BUCHANAN 5WHEN CUSTOMER THINK WE DON'T CARE 3/ED 2009PB$ 25
759780470743027ARNOLD 5EHTICAL MARKETING AND THE NEW CONSUMER2009HB$ 25
769780470750056SMITHERS2WALL STREET: IMPERFECT MARKETS AND INEPT CENTRAL BANKERS2009HB$ 25
779780170181631ZIKMUND1MKTG1100 MARKETING MANAGEMENT AND IMPLEMENTATION2009PB$ 60
789780132079495SCHINDEHUTTE1RETHINKING MARKETING: THE ENTERPRENEURIAL IMPERATIVE 2009PB$ 85
799788131711989FABOZZI1BOND MARKETS, ANALYSIS, AND STRATEGIES: 5TH ED 2009PBIRS 859
809780077119027HILLIER14FINANCIAL MARKETING AND CORPORATE STRATEGY2008PB$ 112.25
819781906465056BUTLER1THE BEST BOOK ON THE MARKET2008HB£ 14.99
829780074705087POWER2DIRECT MARKETING2007PB$ 89.95
839780070138087REID6THE AMBUSH MARKETING TOOLKIT2007PB$ 30
849780324317022CZINKOTA 2INTERNATIONAL MARKETING 8/ED 2007PB$ 65
859780170128650REED 2STRATEGIC MARKETING PLANNING 2/ED 2007PB$ 72.95
869780324320886ZIKMUND 2EXPLORING MARKETING RESEARCH: 9TH ED 2007HB$ 125
879780733981159POULOS1BUYER BEHAVIOUR: IMPLICATIONS FOR MARKETING: 2ND ED 2007PB$ 65
889780072961904MULLINS 2MARKETING STRATEGY A DECISION FOCUSED APPROACH 5/ED 2006PB$ 50
899781845420338SHUIBHNE 26REGULATING THE INTERNAL MARKET 2006HB£ 81.99
909781861521965KITECHEN1MARKETING COMMUNICATIONS: PRINCIPLES AND PRACTICE2006PB$ 50
919780170122672SUMMERS 3ESSENTIALS OF MARKETING 2/ED 2005PB$ 75
929781843760511ABOLAFIA1MARKETS2005HB£ 150
939780074712627RIX 1MARKETING 2004HB$ 25
949780750624282THOMAS1DIRECT MARKETING IN PRACTICE2004PB£ 35.99
959780749442651SMITH1MARKETING COMMUNICATIONS: AN INTEGRATED APPROACH: 4TH ED 2004PB£ 32.5
969781845420215GOLDSCHMIDT41STRATEGIC AFFILIATE MARKETING2003PB£ 17.99
979780072557985PERREAULT1APPLICATIONS IN BASIC MARKETING: CLIPPINGS FROM THE POPULAR BUSINESS PRESS2003PB$ 25
989780170107860WIDING 2CUSTOMER BEHAVIOR CONSUMER BEHAVIOR & BEYOND 2003PB$ 35
999780766816053MORRISON4HOSPITALITY AND TRAVEL MARKETING: 3RD ED2002HB$ 100
1009781904298434NIETO1HUMAN RESOURCE MARKETING IN HE FUNCTION2002PB$ 70
1019780273638711PELSMACKER2MARKETING COMMUNICATIONS2001PB$ 65
1029780030248016FERRELL1MARKETING STRATEGY1998PB$ 150
103186152191XSCHLEGELMILCH1MARKETING ETHICS: AN INTERNATIONAL PERSPECTIVE1998PB$ 50
1040803120737BETTER 19RELATING CONSUMER, DESCRIPTIVE, AND LABORATORY DATA 1997HB$ 45
1059781557866950CZINKOTA1MARKETING MANAGEMENT: TEXT AND CASES 1997PB£ 27.99
1069780071148818ZEITHAML1SERVICES MARKETING 1996PB$ 35
1079780130106681USUNIER1MARKETING ACROSS CULTURES: 3RD ED 1996PB£ 35.99
1089780201406481TREACY1THE DISCIPLINE OF MARKET LEADERS: CHOOSE YOUR CUSTOMERS, NARROW YOUR FOCUS, DOMINATE YOUR MARKET1995HB$ 25
1099781857751901GILLIGAN 1MARKETING AND HEALTH CARE ORGANIZATIONS 1995PB$ 45
1100946890587DIGGLE 1ART MARKETING 1994HB$ 25