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Books Details of Marketing
S. No	ISBN	Author	Qty	Title	Year	Binding	Price
1	9781119560234	DIAMIOND	1	DIGITAL MARKETING ALL IN ONE FOR DUMMIES: 10 BOOK IN A ONE!	2020	PB	$ 31.99
2	9781259548147	BELCH	2	ADVERTISING AND PROMOTION: AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE: 11TH ED	2018	HB	$ 295.67
3	9781305405769	PRIDE	1	FOUNDATIONS OF MARKETING: 7TH ED	2017	PB	$ 149.95
4	9789813201071	JANAVARAS	2	GLOBAL MARKETING MANAGEMENT SYSTEM: 2ND ED	2017	HB	£ 66.99
5	9781119222712	NIL	48	CHARTERED MARKET TECHNICIAN THE INTEGRATION OF TECHNICAL ANALYSIS	2016	PB	$ 200
6	9781119222699	Mkt Tech Assoc	12	CHARTERED MARKET TECHICIAN AN INTRODUCTION TECHNICAL ANALYSIS (Level 1)	2016	HB	$ 195
7	9781292093635	CLOW	1	INTEGRATED ADVERTISING, PROMOTION, AND MARKETING COMMUNICATIONS: 7TH ED	2016	PB	£ 47.99
8	9781118914878	LACALLE	2	LIFE IN THE FINANCIAL MARKETS: HOW THEY REALLY WORK AND WHY THEY MATTER TO YOU	2015	HB	$ 45
9	9788177581348	KINCAID	1	CUSTOMER RELATIONSHIP MANAGEMENT: GETTING IT RIGHT!	2015	PB	IRS 535
10	9789332518278	KOTLER	1	MARKETING FOR HOSPITALITY AND TOURISM: 6TH ED	2015	PB	IRS 899
11	9788132105220	SARIN	2	STRATEGIC BRAND MANAGEMENT FOR B2B MARKETS: A ROAD MAP FOR ORGANIZATIONAL TRANSFORMATION	2014	PB	$ 7.5
12	9788132104711	VANUGOPAL	1	MARKETING MANAGEMENT: A DECISION-MAKING APPROACH	2014	PB	$ 7.82
13	9781119961765	STEWART	55	THE MARKETING PATHFINDER KEY CONCEPTS AND CASES FOR MARKETING STRATEGY AND DECISION MAKING	2014	PB	$ 60
14	9781118892985	KASS	3	DOUG KASS ON THE MARKET: A LIFE ON THE STREET	2014	HB	$ 29.95
15	9780205785841	SCALET	1	MARKETS, ETHICS, AND BUSINESS ETHICS	2014	PB	$ 69.95
16	9781285057132	FISK	1	SERVICES MARKETING: AN INTERACTIVE APPROACH: 4TH ED	2014	PB	$ 150
17	9780170352802	DOUNG	1	BFF1300 MONEY AND CAPITAL MARKET: 2ND ED	2014	PB	$ 53.95
18	9789332518179	KOTLER	8	A FRAMEWORK FOR MARKETING MANAGEMENT: 5TH ED	2014	PB	IRS 590
19	9789332536784	FABOZZI	3	FOUNDATIONS OF FINANCIAL MARKETS AND INSTITUTIONS: 4TH ED	2014	PB	IRS 750
20	9789332535572	WILSON	3	MARKETING RESEARCH: AN INTEGRATED APPROACH 3RD ED	2014	PB	IRS 575
21	9781118428375	KELLER	22	MAKE I ALL ABOUT THEM WINNING SALES PRESENTATIONS	2013	HB	$ 24.95
22	9781118352403	TELLIS	1	UNRELENTING INNOVATION HOW TO BUILD A CULTURE FOR MARKET DONINANCE	2013	HB	$ 34.95
23	9781118288337	KAPIN	1	SOCIAL CHANGE AND TIME EVERY WHERE: HOW TO IMPLEMENT ONLINE MULTICHANNEL STRATEGIES TO SPARK ADVOCACY, RAISE MONEY AND ENGAGE YOUR COMMUNITY	2013	PB	$ 34.95
24	9788120346406	SUDHAKAR	1	INTEGRATED RETAIL MARKETING COMMUNICATION	2013	PB	IRS 175
25	9781118662670	BLUNT	3	DELIVERING EFFECTIVE SOCIAL CUSTOMER SERVICE	2013	HB	$ 33
26	9781118345566	ROBSON	5	SERVICE-ABILITY: CREATE A CUSTOMER CENTRIC CULTURE AND ACHIEVE COMPETITIVE ADVANTAGE	2013	HB	$ 40
27	9781118494561	SCHWAGER	5	MARKETING SENSE AND NONSENSE	2013	HB	$ 40
28	9788177588507	BATRA	4	ADVERTISING MANAGEMENT: 4TH ED	2013	PB	IRS 599
29	9788131759356	MISHKIN	5	FINANCIAL MARKETS AND INSTITUTIONS 6/th	2013	PB	IRS 775
30	9788131754474	VERMA	2	SERVICE MARKETING TEXT AND CASES 2/ED	2013	PB	IRS 599
31	9781118138595	SCHWARTZ	28	RIPPLING: HOW SOCIAL ENTREPRENEURS SPREAD INNOVATION THROUGHOUT THE WORLD	2012	HB	$ 27.95
32	9781118162330	PANAS	12	SUPREMELY SUCCESSFUL SELLING DISCOVERING THE MAGIC INGREDIENT	2012	HB	$ 24.95
33	9781118393772	HAYDEN	12	PINFLUENCE: THE COMPLETE GUIDE TO MARKETING YOUR BUSINESS WITH PINTEREST	2012	PB	$ 19.95
34	9781118153413	FRIEDMAN	7	THE RETAILER'S COMPLETE BOOK OF SELLING GAMES AND CONTESTS	2012	PB	$ 24.95
35	9780170190862	PRIDE	80	MARKETING PRINCIPLES: ASIA PACIFIC EDITION	2012	PB	$ 140
36	9788132110200	R.LEE	4	SOCIAL MARKETING INFLUENCING BEHAVIORS FOR GOOD: 4TH ED	2012	PB	$ 8.69
37	9788132107545	KAWAI	1	CAPITAL MARKET REFORM IN ASIA: TOWARDS DEVELOPED AND INTEGRATED MARKETS IN TIMES OF CHANGE	2012	HB	$ 15.72
38	9781118101025	GOODMAN	1	ENGAGEMENT MARKETING: HOW SMALL BUSINESS WINS IN A SOCIALLY CONNECTED WORLD	2012	HB	$ 24.95
39	9788132105190	KITLER	1	LEGENDS IN MARKETING: 9 VOL SET	2012	HB	$ 788.31
40	9788132110408	ELLIS	1	MARKETING: A CRITICAL TEXTBOOK	2012	PB	$ 6.71
41	9781119952411	ABERGEL	5	MARKET MICROSTRUCTURE: CONFRONTING MANY VIEWPOINTS	2012	HB	$ 100
42	9781442529229	SOLOMON	1	REAL MARKETING: THE PEOPLE, THE CHOICE	2012	PB	$ 85
43	9780170191548	CHITTY	1	INTEGRATED MARKETING COMMUNICATIONS: 3RD ASIA PACIFIC EDITION	2012	PB	$ 85.95
44	9788131764411	TAPP	3	PRINCIPLES OF DIRECT AND DATABASE MARKETING: A DIGITAL ORIENTATION: 4TH ED	2012	PB	IRS 799
45	9788131788110	LAHIRI	3	PRINCIPLES OF MARKETING AND E-COMMERCE	2012	PB	IRS 285
46	9780230302174	LEE	20	REGULATING FOR DECENT WORK: NEW DIRECTIONS IN LABOUR MAKET REGULATION	2011	HB	£ 72.99
47	9781439039434	GILLESPIE	1	GLOBAL MARKETING 3RD/ED	2011	HB	$ 175
48	9780470915851	MAMAW	19	CHASING THE MONSTER IDEA: THE MARKETER'S ALMANAC FOR PREDICTING IDEA EPICNESS	2011	HB	$ 22.95
49	9788130917641	RILEY	1	MARKETING AND PROMOTION	2011	PB	IRS 395
50	9781118030158	PERAL	1	GROW GLOBALLY OPPORTUNITIES FOR YOUR MIDDLE MARKET COMPANY AROUND THE WORLD	2011	HB	$ 65
51	9780470973844	NEWLANDS	5	ONLINE MARKETIN A USER'S MANUAL	2011	HB	$ 25
52	9780470499313	HALLIGAN	1	INBOUND MARKETING: GET FOUND USING GOOGLE, SOCIAL MEDIA, AND BLOGS	2010	HB	$ 24.95
53	9780761993223	XAVIER	2	STRATEGIC MARKETING: A GUIDE FOR DEVELOPING SUSTAINABLE COMPETITIVE ADVANTAGE	2010	PB	$ 8.29
54	9780073380957	GREWAL	1	MARKETING 2/ED	2010	HB	$ 89.95
55	9780074717516	RIX	2	MARKETING: A PRACTICAL APPROACH 6TH ED	2009	PB	$ 50
56	9780470454596	JOYNER	86	INTEGRATION MARKETING: HOW SMALL BUSINESS BECOME BIG BUSINESSES AND BIG BUSINESSES BECOME EMPIRES	2009	HB	$ 22.95
57	9780470164938	ROSEN	26	CONVERGENCE MARKETING: COMBINING BRAND AND DIRECT FOR UNPRECEDENTED PROFITS	2009	HB	$ 24.95
58	9780070138636	BUCHANAN	5	WHEN CUSTOMER THINK WE DON'T CARE 3/ED	2009	PB	$ 25
59	9780470743027	ARNOLD	5	EHTICAL MARKETING AND THE NEW CONSUMER	2009	HB	$ 25
60	9780470750056	SMITHERS	2	WALL STREET: IMPERFECT MARKETS AND INEPT CENTRAL BANKERS	2009	HB	$ 25
61	9780170181631	ZIKMUND	1	MKTG1100 MARKETING MANAGEMENT AND IMPLEMENTATION	2009	PB	$ 60
62	9780132079495	SCHINDEHUTTE	1	RETHINKING MARKETING: THE ENTERPRENEURIAL IMPERATIVE	2009	PB	$ 85
63	9788131711989	FABOZZI	1	BOND MARKETS, ANALYSIS, AND STRATEGIES: 5TH ED	2009	PB	IRS 859
64	9780077119027	HILLIER	14	FINANCIAL MARKETING AND CORPORATE STRATEGY	2008	PB	$ 112.25
65	9781906465056	BUTLER	1	THE BEST BOOK ON THE MARKET	2008	HB	£ 14.99
66	9780074705087	POWER	2	DIRECT MARKETING	2007	PB	$ 89.95
67	9780070138087	REID	6	THE AMBUSH MARKETING TOOLKIT	2007	PB	$ 30
68	9780324317022	CZINKOTA	2	INTERNATIONAL MARKETING 8/ED	2007	PB	$ 65
69	9780170128650	REED	2	STRATEGIC MARKETING PLANNING 2/ED	2007	PB	$ 72.95
70	9780733981159	POULOS	1	BUYER BEHAVIOUR: IMPLICATIONS FOR MARKETING: 2ND ED	2007	PB	$ 65
71	9780072961904	MULLINS	2	MARKETING STRATEGY A DECISION FOCUSED APPROACH 5/ED	2006	PB	$ 50
72	9781845420338	SHUIBHNE	26	REGULATING THE INTERNAL MARKET	2006	HB	£ 81.99
73	9781861521965	KITECHEN	1	MARKETING COMMUNICATIONS: PRINCIPLES AND PRACTICE	2006	PB	$ 50
74	9780170122672	SUMMERS	3	ESSENTIALS OF MARKETING 2/ED	2005	PB	$ 75
75	9781843760511	ABOLAFIA	1	MARKETS	2005	HB	£ 150
76	9780074712627	RIX	1	MARKETING	2004	HB	$ 25
77	9780750624282	THOMAS	1	DIRECT MARKETING IN PRACTICE	2004	PB	£ 35.99
78	9780749442651	SMITH	1	MARKETING COMMUNICATIONS: AN INTEGRATED APPROACH: 4TH ED	2004	PB	£ 32.5
79	9781845420215	GOLDSCHMIDT	41	STRATEGIC AFFILIATE MARKETING	2003	PB	£ 17.99
80	9780072557985	PERREAULT	1	APPLICATIONS IN BASIC MARKETING: CLIPPINGS FROM THE POPULAR BUSINESS PRESS	2003	PB	$ 25
81	9780170107860	WIDING	2	CUSTOMER BEHAVIOR CONSUMER BEHAVIOR & BEYOND	2003	PB	$ 35
82	9780766816053	MORRISON	1	HOSPITALITY AND TRAVEL MARKETING: 3RD ED	2002	HB	$ 100
83	9781904298434	NIETO	1	HUMAN RESOURCE MARKETING IN HE FUNCTION	2002	PB	$ 70
84	9780273638711	PELSMACKER	2	MARKETING COMMUNICATIONS	2001	PB	$ 65
85	9780030248016	FERRELL	1	MARKETING STRATEGY	1998	PB	$ 150
86	186152191X	SCHLEGELMILCH	1	MARKETING ETHICS: AN INTERNATIONAL PERSPECTIVE	1998	PB	$ 50
87	0803120737	BETTER	19	RELATING CONSUMER, DESCRIPTIVE, AND LABORATORY DATA	1997	HB	$ 45
88	9781557866950	CZINKOTA	1	MARKETING MANAGEMENT: TEXT AND CASES	1997	PB	£ 27.99
89	9780071148818	ZEITHAML	1	SERVICES MARKETING	1996	PB	$ 35
90	9780130106681	USUNIER	1	MARKETING ACROSS CULTURES: 3RD ED	1996	PB	£ 35.99
91	9780201406481	TREACY	1	THE DISCIPLINE OF MARKET LEADERS: CHOOSE YOUR CUSTOMERS, NARROW YOUR FOCUS, DOMINATE YOUR MARKET	1995	HB	$ 25
92	9781857751901	GILLIGAN	1	MARKETING AND HEALTH CARE ORGANIZATIONS	1995	PB	$ 45
93	0946890587	DIGGLE	1	ART MARKETING	1994	HB	$ 25